STRATEGI PENGEMBANGAN WISATA PANTAI PARIS SEBAGAI POTENSI WISATA DI TIGARAS KECAMATAN DOLOK PARDAMEAN KABUPATEN SIMALUNGUN

Abstrak

Paris Beach in Tigaras, Simalungun Regency, is a tourism potential that has attractive natural attractions. However, to optimize this tourism potential, a targeted development strategy is needed. This research aims to identify development strategies that can increase the attractiveness and sustainability of Paris Beach tourism. The research methods used are direct observation, interviews with stakeholders, and literature studies to analyze current conditions and formulate development strategies. The research results show that several development strategies that are needed include sustainable environmental management, improving tourism infrastructure and facilities, effective tourism promotion, training and human resource development, as well as developing locally based tourism products.